Must have tools for your social media marketing

Are you using your social media as a vehicle to promote, drive traffic on your site and increase your business sale or you use it just to monetize your content?

I have compiled some of the best methods and Must have tools you need to maximize your social media account potential to increase your earnings.

Must-have tools for your social media 

1: Optimize your youtube channel with TubeBuddy

If you are trying to grow your YouTube channel and get more subscribers including video views, you need to use TubeBuddy. TubeBuddy is a free Google Chrome browser extension that integrates directly into YouTube to help you run your channel with ease. 

Key features that TubeBuddy offers are YouTube channel management, keyword research, optimize search tags, manage comments, and you can create thumbnails as well. 

2: Use BuzzSumo to find content influencers.

Content is critical for social media success, as the content you post is how online users will be able to find, interact, and engage with you or your company. However, more important than the content itself is knowing how to title a blog post or a video on YouTube effectively, so it will be found in search engine results. With BuzzSumo, you can analyze what content performs best for any topic or competitor, and you can find key influencers for your content as well. 

Although BuzzSumo is a premium tool, you can sign up for a free trial to unlock features that will improve your website SEO and searchability of content across third-party sites and blogs, including LinkedIn, Medium, and YouTube. With BuzzSumo, you can gather ideas for content to create, analyze top-performing content based on keywords, find influencers, bloggers, and journalists to engage. You can also find detailed insights and analytics for content and influencer profiles. And last, you can also analyze what posts perform the best for any topic or page on Facebook. 

3. Schedule Social Media post with Buffer

How often you choose to post on social media is a personal choice. However, you should post regularly to stay top of mind and relevant to your own audience and connections. To help you stay current with a regular posting schedule, use Buffer. 

Buffer is a free social media posting and scheduling tool, which you can access at buffer.com. Maintaining a social media content calendar is a critical must-have. However, you don't always have to create original content on social media. Instead, Buffer allows you to schedule and share content that you find across the web. With Buffer, you also have access to the following features. 

Create a custom posting schedule by date, time, and channel. View post analytics. Re-share top-performing social media posts. And, with a Google Chrome extension, you can import content. With Buffer, you can connect your social media accounts in just a few seconds, and share content directly from any website, blog, or YouTube channel to each of your social networks. 

4. Create engaging visual using Canva 

Think of Canva as Photoshop for dummies. If graphic design is not a strong skillset for you that's okay use Canva. 

Canva's a simple graphic design tool website that uses a drag and drop format to create eye-catching visuals. With Canva, you can also access a library of over a million photographs, vectors, graphics, and fonts. Canva is one of the most robust easy to use free graphic design tools on the internet. 

With Canva, you can design PowerPoint presentations, create social media graphics, and ebooks with thousands of beautiful layouts. The drag and drop feature allows you to upload an image of your own or use one of the thousands of free stock photos combined with Canva templates. 

5. Create memes animated videos with Adobe Spark

Adobe Spark is an online-based content creation platform and mobile design app which allows you to create stunning, eye-catching visuals for social media without having design expertise or experience. 

Adobe Spark offers you the ability to create images for social media, short videos, and even websites. With Adobe Spark, you can make images for Instagram including Stories, posts for Facebook and Twitter, or improve your LinkedIn content marketing by leveraging already-made customizable templates. With the Adobe Spark Post mobile app, you can create everything from short videos for social media post content to visual memes that educate or inspire your audience while on the go from your mobile device. 

6. Monitor Social media mentions with HootSuite

While social media content is important to create engagement around your brand or company, there's a high likelihood that customers, including potential customers, are already speaking about your company and competitors which is why social listening is more critical to your long-term success than what you post on social media. 

Hootsuite is a complete end-to-end solution for social media management which enables you to post content across multiple social networks, create listening dashboards, and measure your performance through analytics. One of the most critical features for your business is the ability to monitor what's said about your company, but also your competition as well as relevant industry topics, keywords, and hashtags. 

There you have it a list of 6 helpful must-have tools that will take your social media marketing into the next level. In case you need assistance on using this tool to your on your daily routine for your social media business page i can help you with that just check my portfolio and visit Box102 for more info